• 2020-01-07

Major portion of advertising expenditure of companies concerns TV advertising. In Q3, 2019 representatives of confectionary sector placed 21 777 ad clips. In this ratingcompany Mondelez is leadin...

  • 2019-12-26

Retail trade of essentials, represented by mainly markets, is among the most interesting industries in Georgia. IPM Research presents analysis of media activity of markets during 2019 year.1...

 

  • 2019-12-17

Charity has been discussed by IPM Research for many times as an important field. We constantly observe how attitudes are changed regarding charity in media, business sector and society. Medi...

  • 2019-12-09

In Georgia companies spend major advertising sums on TV advertising. In Q3, 2019 in total 245096 ad clips were placed on TV.Within this period representatives of health sector placed 2028 ad clip...

 

  • 2019-11-26

Food products represent one of the highest indicators in terms of TV advertising in Q3, 2019. During this period in total 11632 ad clips were presented with chronometry- 209210 seconds. The ...

  • 2019-11-06

Construction sector is one of the most active fields in our country. This sector is active regarding image activities, such as advertisements and offers, events, etc. Also by media activity, as&n...

 

  • 2019-10-29

There are lot of applicants who would like to continue studying in HEIs after graduating school. Moreover, this kind of continuation of formal education is the most typical for our country.Follow...

  • 2019-10-15

Company IPM continues to study media activity of business industries. In Autumn 2018 we published media activity statistics of wine producing companies. It’s interesting that media a...

 

  • 2019-10-10

IPM Researches continues advertising monitoring. We offer monitoring results of Q2, 2019. Monitoring results include data of 7 radio stations.In April-June 2019 the number of sponsorship and comm...

  • 2019-09-30

Beer manufacturer companies operating at Georgian market offer a big choice to beer consumers.The companies are especially active during hot summer season. Let’s discuss the activity of bee...