• 2018-06-10

Beer season comes together with spring. From the beginning of Q2, 2018 media activity of beer companies is increasing.“Georgian Beer Company” is leading 5 beer companies and brands in...

  • 2018-06-04

Until they turn 54, women spend more and more timeon cooking the older they get,while men cook equally rarely at almost any age. Are you interested how many days of their lives people spend on cookin...

 

  • 2018-05-31

Tobacco consumption is banned in closed buildings in Georgia. May 1, 2018 will be marked in a history as a very important day in terms of healthcare. Georgian media actively covers a new law on toba...

  • 2018-05-29

IPM Researches continues monitoring of TV advertising and presents data of Q1 2018 in terms of media means.Monitoring covers the following TV companies: TV Imedi Rustavi 2 TV Pirveli GDS Com...

 

  • 2018-05-23

Placement of commercials in radio gets more and more attractive due to many factors. The major factor is a simple communication means with potential consumers as people listen to the radio in a car, a...

  • 2018-05-21

Women aged 45-54 spend the most time cleaning the house. Compared to 2006, time spend on house cleaning by women has decreased in every age category. “IPM Research” conducted a study i...

 

  • 2018-05-14

IPM Researches continues monitoring of advertising market in radio. This time we offer data on banks and micro-finance organizations in Q1, 2018. In recent years due to large-scale business deals an...

  • 2018-05-10

26% of Georgians think that long-time stay in Georgia is the most attractive for Germans. In contrast, visitors that come to Georgia for a long-term stay the most often are Russians.   In the s...

 

  • 2018-04-30

Business companies plan advertising activity in the beginning of the year and then follow the plans and strategy exactly during the whole year. Every company has different strategy. Accordin...

  • 2018-04-29

Out of 30 countries, Georgians alongside Americans, spend the least amount of time, approximately an hour a day, on eating and drinking. A survey was conductedin 29 countries, trying to find out ...