• 2017-02-20
March 01-23, 2017
 
Soft drinks industry is becoming active as spring season has come. Producer companies plan more and more activities daily to make their products major brands in summer. New names of beer as well as non-alcohol drinks have also appeared at market.
 
In March Georgian Beer Company is distinguished as the most active company in media. It offered new brands "Chero" and "Grafin" to lemonade consumers. There is novelty at beer market as well. "Beer Oettinger" is introduced.
 
The chart shows statistics of soft drink companies and their brands in March 2017:
 
SDS1 eng
 
The top three companies in media coverage are Georgian Beer Company, Coca Cola and Natakhtari. Only positive assessments and neutral news are identified regarding them.
 
SDS2 eng
 
Georgian Beer Company tops the list in terms of positive assessment. It is the merit of the above-mentioned new brands.
 
In March positive assessment of company Natakhtari is connected with the partnership of domino media tour. This news was actively covered by media and it appears the most important one among other positive news.
 
In case of Coca Cola, the most important event in March was construction of a new branch in Mukhrani.