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Since 1998 IPM has been conducting media monitoring. Nowadays Media Monitoring is a separate company that provides Georgian market with exclusive products, including mass media monitoring (monitoring of TV/Radio segments and printed media), advertising market monitoring (monitoring of TV/Radio advertisements, printed media, out-door advertisements).
Media Monitoring implies operative delivery of analyzed information highlighted by TV or press regarding topics, sectors, companies or individuals concerned, positioning of the subject and media parameters.
IPM fully monitors leading newspapers, magazines and TV/Radio channels of Georgia.
If you want to learn everything about you highlighted by mass media, when and by which journalist was this information reported
If you want to know how many individuals watched or read TV/Radio segment or article of your concern or to check the whole media campaign and integrate 8 TV Channels, 6 Radio Stations and 35 leading newspapers and magazines in your personal computer
If you want to learn about ad expenses of any organization, its strategy in terms of media channels usage simply contact IPM Media Monitoring office and the whole information will be available for you.
Then you turn on your computer and...
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Monitoring