• 2021-10-08

In Q2, 2021 in total 65 184 ad clips (sponsorship and commercial) with chronometry- 1117515 seconds were placed on TV.
Let’s discuss the positions of soft drinks companies. In Q2,2 021 16 soft drink producers placed ads on television.
The chart shows the number of ad clips in the category of soft drink companies:

In the parameter of quantity company COCA COLA is leading with 19 488 TV ads. The second position is occupied by JACOBS DOUWE EGBERTS with 16 504 ads.
In soft drinks sector company NATAKHTARI is a leader in terms of chronometry (406 554 seconds).
The chart shows ad chronometry in the category of soft drinks sector:

In the most important parameter-investment, company NATAKHTARI is still leading. According to the official price list the company invested GEL 28 059 562 in Q2, 2021. Then comes COCA COLA with GEL 24 741 986 worth investment.

The chart shows investment made by soft drink companies in TV advertising in Q2, 2021: