IPM continues monitoring of advertising market and this time offers Tv advertising statistics of beer companies.
In 2022 beer companies placed 11 479 TV advertisements. The biggest number of advertisements was placed by Zedazeni (6 390). Then comes Natakhtari (3 064). The chart shows the quantity of TV advertisements placed by beer companies in 2022:
In chronometry parameter Zedazeni occupies the leading position (100 776 seconds). Natakhtari comes next (84 090 seconds).
The chart shows the chronometry of TV advertising campaign by beer companies in 2022:
According to the official price list in 2022 beer companies spent GEL 14 654 672 on TV advertising. The biggest investment was made by Zedazeni (GEL 7 262 291). The chart shows TV advertising expenses of beer companies in 2022: