IPM continues monitoring of advertising market and this time offers TV advertising statistics of construction materials sector.
In Q2, 2022 the sector representatives placed 6 967 TV advertisements. The majority of them was placed by Gorgia (2476). The second position belongs to Monterrey Lux (1869). The chart shows the quantity of TV advertisements placed by the companies producing construction materials in Q2, 2022:
According to official price list in Q2, 2022 the companies producing construction materials spent GEL 6 639 817 on TV advertising campaign. The biggest investment was made by Gorgia. It spent GEL 4 091 521. The chart shows expenses of construction materials companies on TV advertising in Q2, 2022: