IPM continues monitoring of advertising market and this time offers advertising statistics of dairy companies.
In Q3, 3033 dairy companies placed 19 094 TV advertisements with chronometry- 261 619 seconds and investment-GEL 14 221 151. In the given period the biggest quantity of TV advertisements was placed by AKTMA ( 7295). Sante comes the second (5023). The chart shows the quantity of TV advertising placed by dairy companies in Q3, 2022:
In Q3, 2022 the companies producing dairy products spent GEL 14 221 151 on TV advertising campaign, in accordance with the official price list. The biggest investment was made by AKTMA. It spent GEL 6 597 972. The chart shows the TV advertising expenses of dairy companies in Q3, 2022: