• 2022-09-02

IPM continues monitoring of advertising market and this time offers TV advertising statistics of beer producer companies.
In Q2, 2022 beer companies placed 9319 TV advertisements. The biggest number of videos was placed by Tsiv Tsivi (2380); the second position belongs to Bavaria (2118).
The chart shows the quantity of TV advertising placed by beer companies in Q2, 2022:

In chronometry parameter Tsiv Tsivi is still leading (50210 seconds). Staropramen comes the second with 46033 seconds.
The chart shows the chronometry of TV advertising placed by beer companies in Q2, 2022:

According to official price list in Q2, 2022 beer companies spent GEL 14 666 949 on TV advertising campaign. The biggest investment was made by Tsiv Tsivi (GEL 4 335 102). The chart shows TV advertising expenses of beer companies in Q2 2022: