IPM continues monitoring of advertising market and this time offers statistics of ice cream producer companies.
In 2021 the above-mentioned companies placed 6 051 radio advertisements. The biggest number (5276) belongs to company Leader. The second comes Gurjaanis Nakini ( 772). The chart shows the quantity of radio advertising placed by ice cream producer companies in 2021:
According to the official price list in 2021 ice cream producer companies spent GEL 59 011 on radio advertising. The biggest investment belongs to Leader (GEL 39 7140). The chart shows the expenses of radio advertising by ice cream producer companies in 2021:
