TV review

 

Q1 of the year is very important for all companies. It is significant how the company begins operations at market, what novelties it will offer and how it will present its products and services to the customers. Planning of advertising is essential in this regard. Q1 is the period when companies launch results analysis and correct drawbacks in case they exist.

 

IPM Research presents 10 top TV advertising clients in Q1, 2017. In this regard the leaders are: Procter&Gamble with 8 927 commercial and sponsorship clips, PSP with 7 707 clips and Nestle - with 4802.

 

The chart shows 10 top TV advertising clients in Q1, 2017.

 

 

The share of leading companies in the whole advertising market and the share in advertising dummy are also interesting.

 

The chart shows share distribution of 10 leader companies in regard with the whole TV advertising in Q1, 2017.